We had known for a long time that our brand needed a re-vamp of epic proportions, but taking it on, on our own, made our heads spin. The Big Deal Branding team broke everything down into pieces we could actually digest. We’re not saying it was easy – the therapy portion of our rebrand brought up hard questions we’d never realized needed answering. We came to BDB heavily interested in the visual side of things (website, logo, etc.), and we found out we needed SO much more than that. Most of our frustration was really coming from the fact that we didn’t have a clear vision or plan for where we wanted to go. The amount of intentional soul-searching and goal-setting they led us through has built a foundation for the future of our business and, honestly, our life! Making the goals for our business and the goals for our personal life align has been monumental for us. For the first time in awhile, we feel like we have a handle on the awesome things we want to do! Now we have the confidence to intentionally kick some serious arse!
What we love is BDB didn’t try to “make us into something marketable.” They helped us more fully discover who we already are, define our core message, and then they built our brand and visual identity off of that. The almost unanimous thing we hear in response to our website is, “It’s so you guys!” We finally feel like everything we’ve had inside is now fleshed out.
In addition to the business side of things, we’ve so enjoyed the friendships we’ve built with the whole BDB team. If we didn’t live 1,695 miles from them, we have a feeling we’d be laughing at inappropriate jokes and jumping off cliffs with them weekly.
So much love to you guys. It may sound dramatic, but you really did change our lives. Now we know where we’re going. And where we’re going is pretty awesome.”
- Carly & Amos (and Kita)