After many months of hard work we are insanely excited to release our new line of products to you! As we’ve talked to photographers around the globe we’ve repeatedly found that client research is an enormous challenge for you, which is unfortunate because we strongly believe that it is a necessary part of running a successful business. Many photographers run their business “in the dark” making decisions based on what they think/hope might work or what somebody else did. But there is a way to stop guessing and start knowing how to improve and grow your business… CLIENT RESEARCH.
The problem is that many of you don’t know how to do that, or have tried and become frustrated because research is a lot harder than it sounds. So… we’ve done the work for you! We’ve created some surveys that are specifically designed for photographers to get practical and useful feedback from their clients. We will also walk you through every step of the process from how to set it up and customize it, to how to analyze the results and what to do with the feedback. Here’s a quick video of Courtney introducing these awesome products:
We have three different surveys for you to choose from:
- “Why Me? For the Wedding Photographer“ is designed to gather information from wedding clients. It will tell you exactly why they hired you, why they do or don’t refer you, whether or not you could successfully raise your prices and which parts of their experience with you were valuable and which were not… along with many other helpful insights into your business. CLICK HERE to view this product at our store and learn about all the details.
- “Why Me? For the Portrait Photographer“ is designed to gather information from portrait clients. It is similar to the survey above (but ‘pitched’ in a different way) and will tell you many of the same things like why they hired you, how to increase referrals, whether or not you can successfully raise your prices and what differentiates you in the eyes of your clients… just to name a few. CLICK HERE to view this product at our store and learn about all the details.
- “Say What?” is designed to be used by all photographers, regardless of how established you are or what kind of photography you do. It will help you understand exactly what your brand (specifically your online presence) is communicating to the outside world. It will tell you if you’re coming across cheap or expensive, whether or not you have a strong message and if you’re communicating the things you hope you are. This is powerful because once you understand what you are currently communicating, you can start controlling your message so people will perceive you the way you WANT to be perceived. CLICK HERE to view this product at our store and learn about all the details.